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German A. Ramirez

Readiness in a Digital Era: Ways in Which Colleges are Embracing AR and VR


Augmented and Virtual Reality are evolving fast, and as the price of equipment goes down they continue to penetrate and transform industries like entertainment, real estate, healthcare and education. According to Goldman Sachs, by 2025 VR could be an 80 billion dollar market with 15 + millions of education users. According to Gartner, by 2021 more than 50 percent of U.S. higher education institutions will be using these technologies to create simulations and immersive learning environments.

Several institutions are already embracing AR and VR transformative tools, and benefiting from them to:

1. Provide Visual and Immersive Learning Opportunities. Universities are using VR tools to enhance programs and provide hands on learning experiences in fields like art, architecture, design and health sciences. 2. Train Future Instructors to Take Advantage of VR Teaching Tools inside and outside the classroom. As faculty get their hands around the technology and increase their comfort level, they can test new innovative ways of helping students absorb content and develop skills.

3. Prepare Students for New VR Careers. Some institutions are going beyond using the technology to deliver transformative learning experiences, and are launching programs in this burgeoning industry to help their students get the skills the market will be demanding.

4. Recruit New Students. Several institutions have incorporated high-tech tactics into their marketing and recruitment strategies, creating highly immersive videos, campus tours and catalogues that take advantage of the technology to attract prospects.

To learn more about these important developments and discuss how we can help, contact us.

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